|
Trade enquiries In 2007, rising research, production and storage costs left us with a choice between increasing our list prices or ceasing to offer a trade discount. By then, almost all our sales were direct to individuals and institutions. Booksellers do not buy for stock the kind of books we publish. If bookshop customers do not see Castle Hill Press books displayed on the shelves, they are unlikely to buy them. We could not accept, without substantial price increases, the profit margin, terms of payment and SOR conditions demanded by many booksellers. It is unreasonable to penalise the great majority of our customers in order to offer a high discount on occasional trade orders. Therefore, on 3 April 2007 we withdrew Castle Hill Press titles from Nielsen BookData. |